English
Given a good deal, both the most capricious impulse buyer, as well as the stingiest miser bust out the credit cards, hands trembling with excitement, to make that special purchase. A study conducted by the University of Westminster, scientifically confirmed what everyone already knew: shopping is as exciting as watching a pornographic movie and one of the most delightful activities there is.
The scientists conducting this study examined the emotional responses of over 50 volunteers while doing various activities and exposed to various incentives. Volunteers responded with as much happiness as when he gave them a voucher or gift card as they did during other activities. In fact, their emotional response was measured as having the same intensity as when these subjects were watching a good erotic movie.
When a person falls in love, the brain sends the neurotransmitter dopamine, which stimulates the release of testosterone, the hormone of sexual desire. The impressive thing is that scientists detected the same levels of dopamine in individuals experiencing a satisfactory Shopping session.
Obviously, these results lead us to the conclusion that for most people, sex and a good session of Shopping are just as exciting! This leads to different but accurate deductions. For one, it explains why people like to spend much money, even if they can’t really afford it. On the other hand, it becomes obvious why we spend so much on purchases especially when we are depressed or stressed. Like a good session of sex, Shopping relaxes us.
If you want to feel the pleasure to be had by shopping, but want to avoid economic ruin, why not take a trip to Istanbul, one of Europe´s most affordable cities. There you will find countless flea markets and thrift stores where you´ll find the best deals at rock bottom prices. So rent apartments in Istanbul and take a stroll through the shops of this amazing city.
?
