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Colour and Psyche

You have just moved into a new apartment and your partner offers to paint the room in bright red? Does the idea not convince you? It is well known that this is the colour of strong feeling and life force. It would therefore be ideal as a stimulant for nights of passion, but it is right to rest well, since it has an effect that induce sleep. To achieve this end, it’s better to choose a blue or yellow pastel.


Each colour has certain reactions and emotions…in fact; each of the colours that the human eye can see is electromagnetic radiation emitted by a particular wavelength of light. These are perceived by photoreceptors in the retina and reach the brain as electrochemical impulses. It appears that colours can be perceived even by the blind. The vibrations of the electromagnetic radiation would be well received through the skin.

Colours influence our mood and our mind. But does it depend only on the objective characteristics of each colour? It seems not. The associations that certain colours trigger in us and connect them to certain concepts have been handed down through time long with the traditions and cultural values of the environment in which we grow up in. In Japan, for example the target does not have the same meaning as in the west, where the white colour symbolizes death. Often those who see the world from a certain viewpoint can also lead to their preferences for colours or colour combinations by their ideological beliefs.

Red for example, has always been the general colour of social revolutions, the grouping of red and black are the anarchist movement and curiously, in Spain, the Falange chose the same combination for its flag.

Learning a few colours is an art and a skill that designers must develop if they are to become commercially successful. Even the colour of a soup tin influences us. Do you remember the legendary Campbell’s Soup tin by Andy Warhol?

Colours provoke certain reactions in us and the choice of our clothes and objects around us according to their colours can reveal a lot about our character and the degree of preference for certain colours of each. The Lüscher Test or Test of colour is a psychological projective test, developed by the Swiss psychotherapist Max Lüscher and used for psycho-physiological assessment of individuals and certain personality characteristics. It is based on the preferential selection of certain colours.

According to Lüscher visual perception of colour is objective, while preferences are subjective. Regardless of how we interpret it, the fact is that humans need light and colour. Are you tired of the grey cloudy winter days, and you need a dose of vitality? We recommend packing your bags, taking a flight and immersing yourself in the colours of Andalusia. The charming city of Seville will both surprise and fascinate you. Rent Seville apartments and enjoy a colourful stay in this beautiful Southern Spanish city.